Model Herieth Paul is Maybelline's newest global spokesmodel, and we couldn't be more excited. She joins Jourdan Dunn as one of Maybelline's faces of color -- one with a short, natural Afro, an aesthetic that is rarely seen in mainstream beauty campaigns.
The 20-year-old Tanzanian announced "the hardest-kept secret of [her] entire life" on Instagram Thursday, receiving a slew of congratulatory comments.
"This has been the hardest-kept secret of my entire life AND the highlight of my career. I am so honored & excited to announce that I am joining the Maybelline family!!!! I’m so grateful to be named a global spokesmodel for the world’s #1 cosmetics brand.” #MaybellineGirl"
Paul, who has walked the runway for major labels including Balmain and Oscar de la Renta, spoke of seeing increasing diversity in fashion and beauty in an exclusive interview with Glamour's Lipstick blog.
"When I first started modeling in 2011, there were very few darker-skinned girls," she told Lipstick, adding that now, "you see Asian girls, Indian girls -- you see every kind of girl."
Still, she admitted to Lipstick, there's a long way to go in the industry, which has been notoriously exclusive of minorities. "We're not there yet -- but I see a change," she told Lipstick. "There's still some work to be done!"
Paul also shared her favorite makeup looks (she loves a red lip!) and her super healthy sleep routine. Read the rest of her interview Here.
2016 is off to a great start in terms of beauty diversity. Paul's big news comes hot on the heels of singer Zendaya's CoverGirl contact. And for the second month in a row, a woman of color -- this time, Zoe Kravitz -- was on the cover of Teen Vogue.#BlackGirlMagic is alive and well.